1. Enterprise tenet: kukurudzira kusimudzira nesainzi uye tekinoroji, kutora tarenda senheyo, kuisa pfungwa pane yakasvibirira kemia, uye kudzikisa zvakatipoteredza zvinhu

2. Enterprise maonero: kugadzirira kambani yekubereka enzyme kugadzirira mune nyeredzi chigadzirwa neyo yakanyanya kukwikwidza mukushambadzira

3. Bhizimusi remweya: rakakura, rakaoma kushanda, mutoro, hunyanzvi

4. Enterprise maitiro: pragmatic, yakabatana, yakatendeka, ine mutoro

5. Bhizimisi uzivi: akavimbika, nyanzvi, inokurumidza uye inoshanda

6. Pfungwa yebasa: kudzikamisa uye kukurudzira timu simba, kutevera nekupfuura kutarisira kwevatengi

7.Quality pfungwa: kunaka kutanga, mutengi kutanga

8. Pfungwa yekuchengetedza: kuchengetedza ibasa, kuchengetedzeka kunobatsira, kuchengetedzeka mufaro