1. I-Enterprise tenet: ukuthuthukisa intuthuko nesayensi nobuchwepheshe, ukuthatha ithalente njengesisekelo, ukugxila kumakhemikhali aluhlaza, kanye nokunciphisa izinto ezithinta imvelo

2. Umbono webhizinisi: ukwenza amalungiselelo enzyme yenkampani abe ngumkhiqizo womkhiqizo ngokuncintisana okuyinhloko embonini

3. Umoya webhizinisi: ngokungathi sína, kanzima, izibopho, okusha

4. Isitayela sebhizinisi: pragmatic, ubumbano, uthembekile, unesibopho

5. Ifilosofi yebhizinisi: eqotho, isazi, ishesha futhi isebenza kahle

6. Umqondo wesevisi: unciphisa futhi ukhuthaze amandla weqembu, uphishekela futhi udlule ukulindelwa kwamakhasimende

Umqondo we-7.Quality: ikhwalithi kuqala, ikhasimende kuqala

8. Umqondo wokuphepha: ukuphepha kuwumthwalo wemfanelo, ukuphepha kuyinzuzo, ukuphepha injabulo